Cynergy Capital Partners, a Connecticut based boutique M&A advisory firm known for its hands-on approach to helping business owners buy, sell, and grow companies, has officially rebranded as Pierce Ridge Capital.

The new name reflects the firm’s evolution over the past four years—from a transaction-focused advisory shop to a long-term strategic partner for founders navigating critical inflection points in their businesses.

“This rebrand is about more than a new name,” said Shamus O’Rourke, Managing Partner & CEO of Pierce Ridge Capital. “It’s about aligning our identity with the broader value we deliver—helping business owners not just close deals, but build more scalable, resilient companies that hold real value over time.”

Beyond the Deal: Strategy, Structure, and Scale

While Pierce Ridge Capital continues to provide end-to-end M&A and liquidity solutions—including sell-side and buy-side advisory—the firm’s offerings have grown to reflect the realities today’s business owners face before and after a transaction.

The team regularly supports clients with vertical integration strategies, roll-up execution, and growth planning, often serving as an embedded strategic advisor through operational transitions and business development efforts.

Their work spans essential service-based sectors such as tire retailers, automotive service businesses, electrical contractors, plumbing companies, HVAC companies, roofing and exterior services, dental practices, med spas, specialty health clinics, franchise operators, and home renovation brands. In each case, the firm advises on everything from revenue modeling and monetization strategy to organizational design, team delegation systems, and technology integration—including CRM platforms, POS systems, and bookkeeping infrastructure.

A Name with Meaning—and a Mission That’s Clear

The name “Pierce Ridge” draws inspiration from a quiet ridgeline in Vermont’s Green Mountains. From that elevated vantage point, one can see clearly across the valley—a fitting metaphor for the firm’s advisory role.

“We help owners rise above the day-to-day and see what’s coming next,” said Shamus. “Whether it’s a growth opportunity, an exit strategy, or a reinvestment decision, we bring the clarity and structure needed to move forward with confidence.”

Built for Founders—Trusted by Operators

With over 100 years of combined experience across finance, entrepreneurship, operations, and corporate advisory, the Pierce Ridge Capital team brings both institutional insight and real-world ownership perspective to every engagement.

Whether advising a solo founder preparing to sell, a family business scaling across regions, or a buyer assembling a platform in the service trades, the firm focuses on practical solutions, sustainable growth, and successful outcomes.

Pierce Ridge Capital: Your Legacy, Realized

As the firm enters this new chapter, its mission remains grounded and simple:

To help business owners buy, sell, and scale their companies—strategically, sustainably, and successfully.

To learn more, visit www.pierceridgecapital.com or follow the firm on linkedIn at www.linkedin.com/company/pierce-ridge-capital.

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www.pierceridgecapital.com