CT BUSINESSES

Pandemic leads to increase in home surveillance, car security systems

20 September 2021

Experts say the COVID-19 pandemic and a perceived increase in crime since the coronavirus spread around the country has affected the security industry.

Extreme Audio Manager Joshua Cain says store saw an increase in the number of customers looking for alarms about eight months ago.

In the home security sector, the pandemic accelerated a shift toward surveillance that was already underway, said Bruce Marcus, owner of Marcus Communications in Manchester.


Home surveillance used to be a niche business. Camera systems had to be professionally installed and wired, and they weren’t cheap, Marcus said.


Now, anyone can order cameras online at a reasonable price with options for high definition and night vision that put the cameras of yesterday to shame, he said.


When the pandemic kept most people stuck at home in the spring and summer of 2020, bored homeowners saw an opportunity to take on long-delayed renovation projects. While restaurants sat empty, customers lined up at hardware paint counters.


It’s not hard to imagine those same people, with extra money to spend, installing a few cameras at their house, Marcus said. These days, homeowners install cameras for numerous reasons. Some want to see what’s going on outside their front door, or who’s walking up their driveway, and others want to see what their dog is doing while they’re at work, said Marcus.


“Surveillance is the biggest thing,” Sean Henry, a project manager at Associated Security in East Hartford, said.


For Associated, though, the past year and a half has exerted conflicting pressures, Henry said.


Business slumped for a while because homeowners didn’t want workers coming into their house.


At the same time, there seemed to be more incidents of car thefts and burglaries that customers heard about on the news or from neighbors, such as one in Glastonbury in July.


A woman living on Talcottville Road was shot at when she opened her home’s front door after seeing two men approach her vehicle around 3 a.m.


“People don’t want security when they feel safe,” Henry said.


At Rob Lewis’s store, Extreme Audio in Manchester, employees have gone from installing one car alarm a week to two or three.


The increase began last year, but saw its biggest jump about eight months ago, mainly from customers looking to protect their wheels and tires, but catalytic converters too.


James Smith, owner of ACT Audio in Vernon, said many car owners misunderstand what their car’s alarm can do.


In most cases it will be set off if a door is improperly opened or the ignition is tampered with, leaving the car vulnerable in other scenarios, Smith said.


One option to protect a vehicle’s wheels or tires is to install an alarm that senses when the vehicle is tilted, Lewis said. If someone jacks up the vehicle, the alarm should sense it.


An alarm that senses shock can protect from catalytic converter thefts, because most thieves use electric-powered saws that produce vibration, Lewis said.


These days the systems allow car owners to get notifications on their phone when their alarm is set off, so they’ll know even if they’re not close enough to hear the alarm, Lewis added.


At his shop in Vernon, installation of a basic alarm system takes two to three hours, and costs about $300, but there are many other gadgets that can be installed too, said Smith.


Many of the security and safety systems available on new cars are based on innovations first made in the after-market industry and can be installed on an older vehicle at a fraction of the price, he said.


Cameras aren’t the sole domain of home security either — they can be installed in vehicles too, said Smith.


Just like at a home, Smith said his shop can install a system that records 360 degrees around and sends a live stream to the owner’s cellphone.


Original article can be found here

A man with a beard and tattoos is wearing sunglasses and a hat.
11 July 2025
Connecticut artist Chris Webby has long been known for using his voice to speak truth—but this time, the message goes far beyond music. Recently, Webby took to social media to raise concerns about the chemical spraying of Connecticut’s waterways, claiming the state moved forward with the use of Diquat —a substance reportedly more toxic than Glyphosate—despite earlier indications that spraying would be postponed until 2026. According to Webby, this decision comes in direct opposition to public sentiment and growing environmental concerns.
30 June 2025
Norwalk-based beverage company brings in former PepsiCo exec to fix supply chain issues and boost growth.
10 June 2025
Zaelab, a digital commerce consultancy based in Westport, has expanded its reach by acquiring Chicago-based Techmates Group. The move brings the combined team to over 350 employees and positions the company as the largest independent consultancy in Connecticut focused on B2B digital transformation.
5 June 2025
Get ready for one of Greater Hartford’s biggest food events of the year—Hartford Taste returns downtown this weekend!
3 June 2025
We wanted to share a fascinating article by CT Insider , which highlights how 15 Connecticut-based firms landed spots on the Fortune 500 list.
2 June 2025
A recent study from the Connecticut Business & Industry Association finds that the state’s severe housing shortage is hampering business growth and recruitment efforts. With housing inventory and affordability drooping below neighboring states, companies are struggling to hire—leaving over 70,000 open positions unfilled.
A pierce ridge capital logo with a mountain in the background
19 May 2025
Cynergy Capital Partners, a Connecticut based boutique M&A advisory firm known for its hands-on approach to helping business owners buy, sell, and grow companies, has officially rebranded as Pierce Ridge Capital .
Show More